Student’s Microsoft Rebranding Is Better Than The Real Thing

Just a reminder to everyone: students are capable of professional level work and professionals are subject to committees. When building your portfolio, show your best work, which is not necessarily the work your teacher/client/mom liked. (Read the whole thing: here!)

“I think the flaw with Microsoft’s rebrands is that they aren’t cohesive,” comments Andrew Kim, a 21-year-old designer who recently reimagined the company’s brand identity during a three-day design charrette. “It feels outdated and has connotations that aren’t helping Windows Phone or Surface.”

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Posted in Portfolio Workshop